Thinking about efficient marketing.
When discussing local area marketing strategy, the question of whether brands should have Facebook pages for each location is something we get asked frequently.
Multi-location and franchise brand marketing teams are under pressure like never before.
If you’re a franchise brand marketer, you’ve experienced the stress of servicing multiple local
Brand consistency doesn't need to be at the expense of franchisees being able to run free
Facebook’s geographic, demographic and interest-based targeting presents