Leading edge local marketing automation
- A threefold increase in local marketing activity due to the superior user experience of Marketing Hub.
- Allowed head office resource supporting branches with local marketing resources to be significantly reduced.
- Reduced turnaround time to implement new templates or update existing ones.
- Advanced template technology has opened up wider possibilities for templatisation.
- Adoption by other business divisions beyond retail has delivered very strong overall value for the business.
- System can be largely ‘self managed’ (new users, new images, key wording, publishing or revoking templates) saving time and expense.